Pratib Banerjee

About me

Senior UX Designer with 15+ years leading end-to-end UX research, design systems, and product strategy for healthcare EHR/EMR platforms, AI-assisted clinical decision-support tools, enterprise SaaS, and B2C engagement products. Owns design token architecture, design system governance, clinical workflow optimization, HIPAA-aware UX, accessibility (WCAG 2.1), and AI-assisted design workflows. Track record: 30% usability gains, 40–85% retention lift, 40% reduction in design-to-dev rework. Leads cross-functional agile teams of up to 8, facilitates workshops and design crits, mentors designers, and presents UX strategy to executive stakeholders.

• 25% increase in telemedicine adoption — clinician task-completion rate, post-launch usability sessions — redesigned SOAP Notes & eRx flows (PatientMD)
• 30% improvement in EHR workflow usability — SUS scores pre/post redesign — simplified ophthalmic & AI-diagnostic clinical interfaces (AKESO Eyecare)
• 40% reduction in design-to-dev rework — sprint retrospective data — via component libraries and design token architecture
• 85% retention, 30% engagement growth — platform analytics, 6-month post-launch — LYKSTAGE creator-viewer redesign
• 50% reduction in onboarding drop-off — funnel analysis before/after — scalable design system across 4 product surfaces
• 35% increase in CSAT scores — client programs at Millennium Business Solutions — cross-platform healthcare & enterprise UX

Where I've worked

1. Senior Product Designer / UX Lead · AKESO Eyecare

   Jan 2025 – May 2026
   • Led end-to-end UX research and design for AI-assisted clinical decision-support tools and EHR/EMR-aligned diagnostic interfaces, using Figma MCP and prompt-driven prototyping to accelerate delivery
   • Designed AI-assisted user journeys and generative UI components for the EyeLignAI diagnostic EHR interface, partnering with AI/ML engineers to validate intelligent feature concepts — improved workflow usability by 30% (SUS scoring)
   • Architected enterprise design systems with documented design token architecture (color, typography, spacing, component states, theming) across multi-platform healthcare surfaces — cut design-to-dev rework by 25%
   • Applied HIPAA-aware UX, WCAG 2.1 accessibility, and EMR/EHR design patterns across all clinical interfaces; conducted discovery interviews, think-aloud studies, field studies, and ethnographic research with clinicians
   • Facilitated cross-functional workshops and design critiques; authored HTML5/CSS3 interaction specs and collaborated with engineers on Angular-integrated responsive UI implementations
   • Produced wireframes, high-fidelity UI, motion design specs, micro-animations, icon systems, and illustration assets for design-to-engineering handoff

2. Senior UX Designer — Contract Engagement · Sense and Respond

   Mar 2024 – Oct 2024
   • Improved enterprise B2B SaaS workflow usability by 20% (heuristic audit scoring) through information architecture refinement, UX audits, and end-to-end workflow redesign
   • Designed scalable UI systems, atomic component libraries, and reusable interaction patterns in Figma, improving design consistency, delivery speed, and design system adoption across multiple product teams
   • Conducted heuristic evaluations, moderated usability testing, and UX audits with cross-functional stakeholders — product managers, engineers, and business leads — translating complex enterprise requirements into accessible, user-centered solutions (WCAG 2.1)

3. Independent UX Consultant · Freelance / Self-Directed

   Oct 2024 – Jan 2025
   • Explored and integrated AI-assisted design workflows — Figma MCP, AI copilot tools, prompt-driven prototyping, generative UI — into independent practice ahead of joining AKESO's AI-driven healthcare platform
   • Conducted self-directed UX research and documented healthcare and enterprise case studies, strengthening design token architecture and design system portfolio depth (published on Behance)

4. Senior UX Designer / Product Lead · Manhattan Tech Ventures

   Sep 2022 – Mar 2024
   • Drove 30% engagement growth and 85% retention (6-month platform analytics) via data-informed UX iteration, A/B testing, discovery interviews, and behavioral analysis of creator-viewer workflows
   • Leveraged Google Analytics and Firebase event tracking to measure funnel performance and inform roadmap prioritization; built scalable component libraries and design system documentation across web and mobile

5. Senior UX Designer · PatientMD

   Sep 2019 – Feb 2022
   • Improved user retention by 40% (12-month cohort analytics) through clinical workflow redesign and responsive UX optimization; redesigned SOAP Notes and eRx ePrescribing flows, increasing clinician adoption by 25% via moderated usability testing
   • Delivered scalable mobile-first and web UX across multiple healthcare clients, applying HIPAA-aware design, WCAG 2.1 accessibility, and EMR/EHR workflow patterns; produced HTML5/CSS3 specs and Figma component documentation for handoff

6. Senior UX Designer · Millennium Business Solutions India

   Nov 2009 – Nov 2018
   • Raised CSAT scores by 35% across international enterprise and healthcare programs through user-centered design and clinical workflow optimization; mentored junior designers on UCD methodology, design systems, and research practice
   • Solved complex workflow challenges via information architecture refinement, heuristic evaluations, and iterative interaction design across B2B/B2C healthcare, hospitality, and retail ecosystems; managed stakeholder relationships across global business domains

What I know

• End-to-end product design
• UX research
• Interaction design
• Wireframing
• High-fidelity prototyping
• Information architecture
• Motion design
• Micro-animations
• Icon systems
• Illustration
• Discovery interviews
• Ethnographic research
• Field studies
• Think-aloud usability testing
• Moderated/unmoderated usability testing
• Heuristic evaluations
• A/B testing
• Journey mapping
• Personas
• Voice of Customer
• EHR/EMR design
• HIPAA-aware UX
• Clinical workflow optimization
• Telemedicine UX
• AI-assisted clinical decision-support
• Ophthalmic & diagnostic platforms
• SOAP Notes
• eRx/ePrescribing
• Design token architecture
• Atomic/composable design
• Component libraries
• Multi-platform governance
• Responsive design
• WCAG 2.1
• Figma MCP
• Prompt-driven prototyping
• Generative UI
• AI copilot tools
• AI/ML-integrated UX
• Workshop facilitation
• Design critiques
• Mentoring
• Stakeholder management
• Executive presentations
• Cross-functional agile leadership
• UX strategy
• Google Analytics
• Firebase
• Figma (Advanced)
• Adobe XD
• Sketch
• Miro
• Jira
• Zeplin
• HTML5
• CSS3
• JavaScript
• Angular (design-to-code)

Continuous Learning

• NN/g UX research
• Figma Community design systems
• Figma MCP & generative UI practitioner
• WCAG 2.1 accessibility audits
• 15+ years' applied practice constitutes equivalent expertise in UX Design, HCI, and Information Architecture

Portfolio

• behance.net/pratibbanerjee1982 — end-to-end case studies: healthcare EHR/EMR, AI-assisted clinical workflow design, enterprise SaaS, B2C platforms (discovery, journey mapping, prototyping, usability testing, post-launch measurement)